Product
Built before anyone checks what buyers really need.
Turn what you know into a business people can buy
Build it.Prove it.Cash flow it.
You bring the idea or expertise. In 90 days we build the product, put it in front of the right buyers and get you into real sales conversations, with revenue on the board rather than a deck.
For founders and experts selling valuable services or software to businesses, where one customer may be worth £15,000 or more in year one. No technical background needed.
- 01EurekaProduct
- 02LimitlessBuyers
- 03GatsbySales
3tools working together, run by one team.
Top 100best-fit companies chosen before outreach starts.
Day 90review what buyers tell us and choose the next move.
12 monthsfrom idea to a business your team can run.
Trusted by teams at every stage
Trusted for serious work. Built to move fast.
We have worked with global firms, established companies and fast-growing brands. Each one expects clear thinking, careful work and strong delivery.
Billion-dollar businessesEight-figure businessesFast-growing companies
- Skadden — Billion-dollar business
- ReveGro — Fast-growing company
- FFX — Eight-figure business
- Insight — Billion-dollar business
- Push Pull — Fast-growing company
- SunSource — Billion-dollar business
- Elevate CFO — Fast-growing company
- Willkie Farr & Gallagher — Billion-dollar business
- Vigor GLP-1 — Fast-growing company
- Blakely Brown — Fast-growing company
- ClaimScale — Fast-growing company
- True Sydney — Fast-growing company
Selected organisations we have worked withFrom global firms to growth companies, each relationship starts with useful work and clear standards.
Why good ideas get stuck
You should not have to manage five teams just to launch one business.
One team builds the product. Another runs outreach. A third joins before the sales call. You spend your time joining the dots, and the idea slows down.
Buyers
Messages go out before the offer is clear.
Sales
Important calls start without the right facts or a clear plan.
New / Value Creation
Not sure what to build? Start with work the market already pays for.
Choose an industry and a team. We will show you a practical business you could build, who would buy it, what it could deliver and how you could charge.
Explore 32 business models- 01Choose a marketStart where spending and change are already happening.
- 02Choose a teamFind skilled work that takes too long today.
- 03See the businessGet a buyer, outcome, price and build route.
Your path from idea to sale
We build it, find buyers and help you win the work.
Eureka turns your idea into a product. Limitless finds the people most likely to buy it. Gatsby helps you prepare for the sales talks that matter. Each step makes the next one stronger.
01Build the product
Eureka
Turn your idea into something people can use and buy.
01 / EurekaSee how it works / 00:36
Screen recordingVideo goes here
Eureka
Turn your idea into something people can use and buy.
01Talk through the idea
02Review your product
03See it live
Tell us what you know and who you want to help. We shape the idea, build the product, put it online and add the agreed parts needed to take a payment or a lead.
What you getA working product you can show, test and sell.
02Find the buyers
Limitless
Find the businesses most likely to buy.
02 / LimitlessSee how it works / 00:42
Screen recordingVideo goes here
Limitless
Find the businesses most likely to buy.
01Read your offer
02Find buyers and key people
03Track replies
We make your offer clear, choose your best 100 target companies, find the right people and help you reach them with useful, personal messages.
What you getA clear buyer list and a steady way to start sales talks.
03Prepare to win
Gatsby
Walk into every important sales meeting ready.
03 / GatsbySee how it works / 00:39
Screen recordingVideo goes here
Gatsby
Walk into every important sales meeting ready.
01Research the company
02Prepare for the call
03Plan the follow-up
Before a key call, we give you the facts that matter: who you are meeting, what they may care about, what to ask and how to follow up.
What you getBetter meetings, stronger follow-up and clearer next steps.
What we learn from buyers and sales calls goes back into your offer and product, so the whole business gets better over time.
What you have by Month 12
By Month 12, you have a real business your team can run.
You get four things that work together. Not a pile of slides.
A product you can sell
One clear app or customer journey, live and ready to take a lead or payment where we have agreed this in the scope.
Live / tested / ready to showA way to find buyers
A clear picture of your best customer and your top 100 companies. You also get the right people to contact, useful messages and one place to track progress.
Clear / personal / trackedHelp to win the work
Useful research before key sales calls, better questions, stronger follow-up and regular reviews of your best deals.
Ready / relevant / focusedA business you can run
Clear owners, simple guides, access and training, with a plan for doja to keep helping or for your team to take over.
Owned / taught / readyWe also help you collect proof through product demos, interviews, reviews and case studies—with permission.
Everything includedSee the full 12-month planOpen full plan
A strong starting point
Get clear on who you help, what problem you solve, what you sell, what it may cost and how we will know if it is working.
- A simple business brief covering the customer, offer, price idea, delivery plan, goals and what is not included.
- A ranked view of your best customers, what may make them buy and how to know if they are a good fit.
- A 12-month plan, clear review dates and a set of facts we will use to judge progress.
A working product
Turn your idea into one useful product or customer journey that people can see, use and respond to.
- A guided conversation that turns your idea into a clear build plan.
- One agreed main app or customer journey, built and managed through Eureka.
- A preview, feedback rounds, launch, hosting, domain, payments or lead capture, tracking and security where agreed.
- A clear list of later ideas, so the first version stays useful and can be delivered well.
A clear way to find buyers
Put your offer in front of the right businesses and learn from every reply, question and silence.
- A clearer offer and a ranked list of the 100 businesses you most want to work with.
- The right people inside those companies and legal ways to contact them, where the information is available.
- Well-researched email, LinkedIn and call scripts, plus follow-up and meeting-booking steps.
- Simple sales stages, a progress view and weekly tests that help us improve your offer.
Support for important sales talks
Know who you are meeting, what matters to them and what a good next step could be.
- Gatsby research for selected high-value sales talks, within the amount agreed in your contract.
- Quick briefs, deeper research packs and selected leader reports when they are useful.
- Background on key people, meeting questions, talking points, help with objections, follow-up and deal reviews.
- Ongoing company alerts and deeper research on named people can be added to the scope.
A team that knows what to do
Give your team the habits, sales tools and training needed to keep the business moving after handover.
- Weekly action, sales help every two weeks, monthly leadership reviews and a deeper review each quarter.
- A sales deck, demo story, one-page summary, price guide, answers to common concerns and a case-study template.
- Help creating demos, interviews, reviews and case studies, always with permission.
- Step-by-step guides, an access list, team training and a final handover test.
One team stays accountable
Your lead keeps the product, buyer outreach and sales support moving. You always know what is happening, what we need from you and what comes next.
What happens over 12 months
Build it. Test it. Grow what works.
You will not wait a year to see something. We build early, put it in front of real buyers and use what we learn to make it better. At Day 90, we decide together what to grow, change or stop.
Choose the problem
We agree who you want to help, what they need, what you will sell and how we will know if it is working.
What you will seeA clear plan for the offer, product and first 12 months.
Build the first version
We make one useful product or customer journey, connect the key steps and get it ready for a careful launch.
What you will seeA working product people can see and use.
Reach the right buyers
We choose the best-fit companies, find the right people, agree what to say and start careful outreach.
What you will seeYour buyer list, messages and sales tracking are live.
Follow the proof
We look at who used it, who replied, what buyers asked, what blocked a sale and whether the work can be delivered well.
What you will seeEnough real-world evidence to choose the next move.
Grow what works
We improve the product and offer, help the team sell with confidence and focus on the ways of reaching buyers that show promise.
What you will seeA repeatable weekly way to reach and serve customers.
Put you in control
We write down the key steps, organise access, train the right people and watch your team run the system.
What you will seeA business your named owners know how to run.
The product, buyer plan and sales work improve together.
Two ways to build your business
Choose the business you want to own at the end.
Both options include the same core support. Choose whether to launch faster with doja helping behind the scenes. Or invest more so you can own and run the full setup yourself.
You get this with both
Both paths include a working product, a clear buyer plan and help with key sales meetings. You also get one lead who keeps the work moving, simple tracking, customer proof and a Month 12 plan.
01 / Faster to launch
Partner-Fulfilled
You own the customer relationship. doja helps deliver the service behind the scenes.
- Best if you want
- People who want to get to market sooner and do not want to build a full delivery team yet.
- Who delivers
- You sell under your brand. doja provides the agreed work behind it.
- Speed
- Faster, because the delivery setup already exists.
- What you have at Month 12
- You run the brand, sales and customer relationship. doja keeps delivering the agreed service.
- After the first year
- Keep using doja, or plan a move to your own setup.
Price for 12 monthsPrice on enquiryexcluding VAT
Talk through this option What is and is not included
Your contract will state who owns what, who handles data and support, what doja delivers, what usage is included and what costs extra.
02 / More control
Independent Venture
We build the agreed product and behind-the-scenes setup for your team to run.
- Best if you want
- People who want more control and plan to run delivery themselves.
- Who delivers
- We build, test, document and hand over the agreed setup.
- Speed
- We launch a focused first version, then connect, strengthen and hand over the rest.
- What you have at Month 12
- Your named team members can run the agreed system using the guides, access and training we provide.
- After the first year
- Run it yourself, or keep doja for selected support.
Price for 12 monthsPrice on enquiryexcluding VAT
Talk through this option What is and is not included
Approved third-party costs are separate. The signed Statement of Work will clearly state what you own and what is handed over.
Whichever path you choose, we put the work we control in writing.
Our shared delivery promise
We stand behind the work we control.
90extra daysif we miss a covered step
What we promise
If you do your agreed part and we miss a written step for reasons within our control, we will put it right. We will keep working on that part for up to 90 calendar days. You will not pay extra doja management fees for that time.
01Product
02Reach buyers
03Sales support
04Handover
What we need from you for this promise to apply
Choose one senior sponsor and one day-to-day owner. Give us correct information and access on time. Make key decisions within two business days. Join the agreed sessions, complete follow-up, record honest sales results and keep invoices up to date. If your side causes a delay, the clock for that step pauses.
Approved third-party, data and usage costs still apply. The signed Statement of Work sets the final rules, dates, checks and exclusions.Find your best starting point
What is the right next step for your idea?
This takes about two minutes. Answer five simple questions and we will show you the best place to start. Your answers stay in your browser.
Start at the right size
Not ready for the full year? Start with the next clear step.
You can begin with a smaller piece of work. Each option gives you something useful and helps you decide what to do next.
Venture Blueprint
We turn your idea into a clear business plan. It covers who it is for, what you will sell, what to build first, what it may cost, the biggest risks and the first 90-day test.
You leave knowingBuild it / change it / pause
Price on enquiryscoped to your idea / excluding VAT and approved third-party costs
Talk through the Blueprint MVP-to-Market Accelerator
We build and launch one focused first version, put it in front of a chosen group of buyers, track what they do and say, and help you decide whether to grow, change or stop.
You leave withA working first version and a clear market test
Price on enquiryscoped to your idea / excluding VAT and approved third-party costs
Talk through the Accelerator Venture-to-Revenue
When the idea, buyers and numbers are strong enough, we build the product, help create demand, support important sales talks and set up the business for your team to run.
Choose your pathdoja helps deliver / your team runs it
Price on enquiryroute-dependent / excluding VAT
Compare the 12-month options Payment and timing
Timelines start after kickoff is complete, the first payment has cleared and we have the agreed information. Delays on your side pause the timeline. Payment in full, quarterly payments and approved monthly plans may be available.
Any paid data, software or other services come with agreed limits and spending caps. We will not add extra costs without your written approval.
No. 1 St Michael’s / Manchester
Come and build the next step with us in Manchester.
Qualified clients can meet and work with the doja team, by appointment, at No. 1 St Michael’s, 36 Jackson’s Row, Manchester.
Bring your idea, who it is for and the hard questions. We will work through the product, buyers and sales plan together.
The map stays on the page so you can check the address and plan your visit.
Clear answers
What you may want to know before we talk.
01Do I need a detailed plan or technical skills?
No. Bring a real problem, your experience and a rough idea of who may pay to solve it. We help turn that into a clear offer and a first product.
02If you can build quickly, why does the programme last 12 months?
The first version can be built fast. Building a business takes longer. It needs testing, security, payments, feedback, sales practice, proof and a team that knows how to run it. Twelve months gives us time to launch, learn, improve and hand over the agreed setup well.
03Do you promise I will make sales?
No. We promise the agreed work that is within our control, with a clear remedy if we miss a covered milestone. We cannot control whether a buyer says yes or how long their buying process takes.
04What will I own?
Your signed contract will clearly separate what is made for you, what belongs to doja, what you gave us and what is licensed from other companies. The Independent route is built for more control. The Partner-Fulfilled route keeps doja’s delivery system behind your offer.
05What can cost extra?
VAT is not included. Paid ads, domains and email inboxes, calls and texts, premium data, travel, unusual security work, wholesale delivery and other third-party services are agreed separately. Data, reports and monitoring have clear limits and spending caps.
06What if the idea is not working at Day 90?
That is useful to learn early. We use the evidence to decide whether to grow it, change it, aim at a smaller group, let doja handle delivery or stop before more money follows a weak idea.
What is included. Your programme includes one main product or customer journey. Extra products, major new connections or new countries need a separate price and plan.
This page is a guide. The signed Master Services Agreement and Statement of Work are the binding agreement.
Private idea session / Manchester or online
Bring us your idea. Leave knowing the best next step.
We will look at the problem, who may pay to solve it and which starting option makes sense. You do not need a pitch deck. The conversation is private.
For founders and experts building high-value services or software for businesses.